Unlike traditional sex shops that often feel secretive and shameful, with blacked-out windows and hushed conversations, TEME was founded on a desire to build sexual confidence, break antiquated taboos, and foster human connection, openness, and curiosity.

The entire strategy and experience were built on the DNA we unlocked—the belief that sexual fulfillment is core to life fulfillment. So, wherever you are on your journey, you’re invited to come as you are.

— A creative and strategic collaboration with Megan O’Farrell

teme: sex is human nature

The identity and art direction were treated with a modern and editorial touch, using nude-to-neutral tones and black and white images to create a timeless and sensual feel. Diversity in ethnicity and sexual orientation communicated inclusivity for all.

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subtle ground

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mantra one: om